***MEDIA ADVISORY***

OKLAHOMA CITY — Lieutenant Governor Matt Pinnell and Oklahoma Tourism & Recreation Department Executive Director Shelley Zumwalt will hold a press conference announcing the launch of the state’s new “Imagine That” campaign Monday, February 20 at 9 a.m. in the Blue Room at the Oklahoma State Capitol.

WHEN: Monday, Feb. 20 at 9 a.m.

WHERE: Oklahoma State Capitol, Blue Room

WHO: Lieutenant Governor Matt Pinnell and Oklahoma Tourism & Recreation Department Executive Director Shelley Zumwalt.

This first-of-its-kind campaign showcases Oklahoma’s breathtaking landscapes, vibrant culture and ever-growing business community that inspire visitors to dream big.

Media Contact:Rylie Mansuetti, Oklahoma Tourism & Recreation Department Rylie.Mansuetti@TravelOK.com | 405-243-1063

About the Oklahoma Tourism & Recreation DepartmentThe Oklahoma Tourism & Recreation Department works to preserve, maintain and promote the state’s natural assets and cultural richness through tourism. Oklahoma State Parks, which oversees the state parks, lodges and golf courses, is a division of the department. Oklahoma State Parks’ mission is to advance the exceptional quality of life in the state by preserving, maintaining and promoting Oklahoma’s natural assets and cultural amenities. Travel Promotions, another of OTRD’s divisions, administers programs designed to build awareness of the state as a destination and educates on the economic importance of the Oklahoma travel and tourism industry. To learn more about the Oklahoma Tourism & Recreation Department, visit TravelOK.com.